SUMMER HIGHLIGHTS: HOW TO MAINTAIN THEM
Here is a guide on how to maintain the golden color acquired during sunny summer days.
Many men have succumbed to the charm of bleached hair in recent years. We are looking at a well-established trend that is particularly appreciated by those who love to experiment with their look.
Considering that platinum blonde has recently been coming back into fashion, even those who don't feel like making too radical changes usually take advantage of the complicity of summer and the sun to treat themselves to a few color experiments.
The natural lightening process that hair undergoes when exposed to the sun is much less aggressive than bleaching; consequently, it is viewed more favorably by many men. However, it is necessary to know that sun-exposed hair not only becomes lighter, but also more fragile: UVA/UVB rays are capable of destroying the melanin contained in the hair, resulting in very visible lightening. The darker the hair, the greater the amount of melanin it contains and the less it lightens. The same applies to salt and chlorine: they oxidize melanin and damage hair. The risk is then particularly high for dyed and bleached hair, which can turn into undesirable shades due to oxidation. To prevent damage from oxidation, we advise you to resist the temptation to lighten your hair with questionable methods like those found online (beer and body oil wraps). Rely on the experience of a good hair stylist who will brighten your hair with the right techniques, taking your style into account. For lightened hair with "sun-kissed" highlights, the hairdresser will remove pigments from the lengths rather than the roots in order to obtain a natural result.
HOW TO MAINTAIN HIGHLIGHTS
To keep hair lightened by the sea or in the salon healthy, it is first necessary to hydrate it with professional nourishing masks. These treatments are recommended at this time of year not only to repair summer damage and safeguard blonde and copper highlights, but also for the important protective action they perform against city smog, which one is inevitably exposed to upon returning from vacation.
Fine hair, which lightens more easily, is also the hair that keeps its golden color the longest. In general, to maintain the blonde effect, it is best to avoid aggressive shampoos. It is better to opt for cleansers with a neutral pH and very nourishing formulations, perhaps based on chamomile or specific for colored hair, which help to make the highlights stand out. It is also advisable to use a nourishing mask weekly to provide shine. An equally valid alternative is homemade wraps based on yogurt and honey. Simply apply them to the lengths by rubbing, leave them on for at least 30 minutes, and finally rinse with a mild shampoo.
